MLS Expansion - NFL's Atlanta Falcons owner still interested in MLS side

Although Atlanta is seldom mentioned as one of the front-runners for a MLS side, Arthur Blank, the owner of the NFL's Atlanta Falcons, is still very interested in bringing a team to the city. It would also seem that the league is just as interested, calling Atlanta 'a "tremendous" potential market that would expand the league's footprint into the Southeast.'

But just like so many other expansion cities, before Blank can see another professional team into Atlanta, he needs to come up with a stadium plan. His group has looked at 'about six' metro-Atlanta counties as possible home sites, however they have not narrowed it down. Another possible way of reading this is that no city has stepped up to offer the group a good public-private funding plan for a stadium.

As far as what the group would like to see in a complex, they would like "an 80-acre to 100-acre site could contain an MLS stadium, parking lots and soccer fields for local leagues and regional tournaments." This description points to a suburban stadium instead of something closer to downtown. They also imagine that the earliest such a complex could open in 2012.

So what does MLS think of Atlanta? They like it:

"We believe Atlanta can be a tremendous market for a Major League Soccer team," said Dan Courtemanche, the league's senior vice president of marketing and communications. "First and foremost, it's a very diverse market ... and clearly a strong market for soccer participation. ... And Arthur Blank's group is a tremendous group, no question there. We think they would be a perfect group to expand the MLS presence south of Washington, D.C."

Having a team in the Deep South is something that needs to happen and Atlanta is the obvious choice. However, any team playing there will need to do something about the heat, both during the games and during practice (look how hard Dallas gets hit every August for more on this).

One other interesting point, when talking about other possible expansion cities, Courtemanche names the regular crew however he places a little disclaimer in front of Miami, saying that the city is interested "to a lesser degree" then others. I guess they still cannot find a good ownership group for the area.

So where to place Atlanta is the list of possible expansion city? I would say that at this point, they are below the likes of St. Louis, Vancouver, Portland and New York, on par with Montreal and above Las Vegas, Ottawa, San Diego and Miami.

MLS Expansion - Garber hints at more then 18 teams for MLS

MLS commissioner Don Garber thinks the league could grow beyond the 18 teams saying, "our sense is that we could have quite a few more than that." This is the most direct indication yet as to the future expansion plans for the league.

Originally it appeared like MLS would hold off on expanded past 16 teams in order to allow the local (US & Canada) talent pool to grow. However, with the relaxing of rules on foreign-born players and the ever increasing interest in investing in the league, Garber seems to be heading in a new direction.

This is good news for soccer fans in St. Louis, Portland, Vancouver, Las Vegas, Montreal, New York City, Atlanta and Miami as it looks like they will not have to fight it out for the final two spots. However, it could be bad for the overall quality of the league unless this increased expansion also corresponds to a large increase in player salaries. Simple put, there are not enough solid players out there willing to earn less then $100,000 to make a league of 22+ teams worth watching.

By the way, it is worth noting that Garber made these comments in Montreal at the inaugural game of Saputo Stadium, the new home of the Montreal Impact.

MLS Expansion - NFL owner wants to bring MLS to Atlanta

Arthur Blank, owner of the NFL's Atlanta Falcons, wants his sports operation to expand outside of American football and Major League Soccer is high on his list. Blank said 'he is "actively looking at" bringing a Major League Soccer expansion team to Atlanta. He described it as "in the exploratory stage" and said the team would need a soccer-specific stadium. "We're out looking at stadium sites right now ... in a variety of places," he said.'

Blank brings a lot of what league officials want to the table. He is rich (worth about $1.3 billion), has strong sports connections to the local community (owns the Falcons and came close to owning baseball's Atlanta Braves) and has a good business history (he was co-founder of Home Depot). In addition, the Deep South is the one region of the country where MLS is completely absent. Since Atlanta is the largest market in the region and ninth-largest metro area in the nation, it has the size needed to make the team a success.

Obviously this is still in the early stages, but if Blank can find a solid stadium site and come up with a way to deal with the hot summer weather (perhaps ask Dallas about this), he might be in the running sooner rather then later.

MLS Expansion - Just outside Atlanta (okay, more then 'just')

First off, this is the weakest sort of MLS expansion news because it is just an idea article, but it is something to keep a watch on. Demming Bass, the vice president of marketing and public policy for the Gwinnett County Chamber of Commerce (outside Atlanta), likes the idea of making his suburban home into a copy of Frisco, Texas, home of FC Dallas.

Frisco, Texas, is home to both the Pizza Hut Soccer Park (home of FC Dallas) and the Dr Pepper Ballpark (home of the Texas Rangers' Class AA Frisco RoughRiders).

These parks have positioned Frisco as a destination for visitors, enhanced the city's family-friendly reputation, generated additional business and tax revenue, and differentiated Frisco from other cities in the Dallas metroplex.

Pizza Hut Park is a 140-acre facility with a nearly 22,000-seat stadium used more than 300 days a year for soccer, international tournaments, concerts, school football games and other community events. Adjacent to the park are 17 soccer fields available for school teams. According to Frisco's economic development director, the complex draws more annual visitors than the Dallas Cowboys.

Again, this is just someone putting the idea out there, so it is far from being anything close to a deal, but it is initial steps like this that could lead to something.

Like it or not, MLS is a fan of the big suburban stadium and if there is a place in the Atlanta market that is open to such an idea (and that would provide as nice a deal as Frisco provided FCD), it does move it up on the possible new home market.

Update: Sorry, forgot the link to the article. Here it is.

MLS Expansion - The Vegas odds

The Las Vegas Sun offers up their odds for the 13 cities often mentioned in MLS expansion talks. They are looking at things in a 'how does Vegas' fit in kind of way, but they don't seem to let the homer symptom overly influence their thought process. Anyway, here are their odds:

Atlanta: 100-1
Cleveland: 60-1
Las Vegas: 10-1
Miami: 35-1
Milwaukee: 75-1
New York: 8-1
Philadelphia: 6-1
Phoenix: 20-1
Portland, Ore.: 40-1
San Diego: 100-1
Seattle: 3-2
St. Louis: 4-1
Vancouver: 70-1

They have a lot more information on the reasons behind these odds, so if you have a moment, you really should read the article.

As far as my thoughts on the odds, they look pretty much like they should, however I think St. Louis has better odds then Seattle. That said, it really doesn't matter much because both those cities would be my top 2 as well.

The New York odds seem a little high, but that might have to do with the article speculating not just on the 15th and 16th MLS clubs but also on the 17th and 18th. Fred Wilpon, an owner of baseball's New York Mets, is interested, but since the plan that seems to be out there calls for a soccer stadium to be built on the current site of Shea Stadium, they will need to wait till 2009 before they could even begin building such a project (that is when the new baseball stadium will open). That said, MLS wants a derby in New York and if there is a chance to have a stadium in the city, they will hold out for it.

It does seem like the Vegas odds are also a bit kind, but maybe they have some inside information (or maybe they are just hearing more about it and thinking it might come true). I would put their odds more at 20-1 with Miami and Portland a little bit behind them. The Miami bid really depends on Boca Juniors. If the club fully gets behind a bid, chances are good for them. As far as Portland, Seattle has very much climbed over them in the current race, but there is a good group of fans in the area and a Northwest derby would be a solid outing. Also, they already have a stadium that, with some improvements, could host games for the first few years.

The Phoenix option is very interesting and I'm guessing the reason heat was not listed in the piece is due to the talk of a stadium with a retractable-roof. There are two good groups going after this bid and both have good pedigrees. It might not have the glitz of a Vegas or the history of St. Louis, but they do draw some good crowds for big games. The problem is, most of those games involve Mexico and as has been proven in many other locations, international match draws don't always mean good local match draws. Still, I agree that they are the city most likely to surprise.

As far as the rest, I think Milwaukee has a slightly better chance then suggested while Cleveland has a little worse. Atlanta should be doing better but no local money seems interested, so their bid looks to be stalled. Philadelphia is probably the city MLS most wants to get into so if the stadium deal moves forward, it should happen. Vancouver seems like a natural fit, however with all the development issues that have been kicked up ahead of the 2010 Olympics, getting a stadium might be a little difficult. San Diego to me seems to be the longest shot due to stadium situations.

What do you think?